What is a Google Review Link?
A Google Review Link is a special URL that takes your customers directly to the review section of your Google Business Profile. By using this link, customers can effortlessly access your Google listing and leave their feedback without having to go through the lengthy 6-step process typically required to submit a review.
You can share this convenient link through various channels—email, your website, social media, messaging apps, or any marketing materials you use. This streamlined process simplifies the review experience for your customers, allowing them to quickly post their thoughts with just one click.
Encouraging reviews through your Google Review Link can significantly enhance your online visibility and reputation. A higher number of positive reviews can attract new customers and strengthen your online presence.
Setting up your Google Review Link is straightforward, and once it's created, you can utilize it across multiple platforms. Learn how to generate your Google Review Link below.
How to Get & Share Your Google Business Review Link
In the past, word of mouth and recommendations from friends or family were the go-to methods for attracting new business. Today, a quick Google search is often all it takes. For business owners, customer reviews and local SEO have become essential tools for driving new opportunities.
With just a few seconds, potential customers can search for your business, skim through Google reviews, and make a decision. This means that the difference between a three-star and a five-star rating can significantly influence their choice.
To build trust with prospective customers, accumulating positive reviews is crucial. One effective way to boost the number of reviews is by simplifying the process for your customers. Creating and sharing a Google Review Link makes it easier for customers to leave feedback on your Google Business Profile (formerly Google My Business or GMB).
Encouraging reviews through this streamlined method can help enhance your business’s online reputation and attract new customers.
How to Generate a Google Review Link Using PlaceID
Go to the Place ID Lookup Tool on Google:
- Start by accessing Google’s Place ID Tool. This straightforward tool generates a unique identification code for your business, which Google uses to pinpoint your business location on Google Maps.
- To retrieve your Place ID, enter your Google Business Profile name into the "Enter a location" field and select it from the drop-down menu. Once your business is selected, the Google Map will automatically adjust, and your Place ID will be displayed on the map.
- Your Place ID is the 25-character string of letters and numbers displayed beneath your location name. All you need to do is copy your Place ID.
- Next, paste your Place ID at the end of the Google review URL, replacing "PASTEPLACEIDHERE" with your actual Place ID. The final URL should look like this: https://search.google.com/local/writereview?placeid=YOURPLACEID
- Now that you have your Google Review Link, you’re all set to share it with your customers. Distribute it through email, social media, or any other communication channel to encourage reviews.
Other Methods to Create Your Google Review Link
Alternatively, you can get your Google Review Link through your Google account:
Through Your Google Account:
- Sign in to your Gmail account and go to Google Business.
- Navigate to the “Home” tab and select “Get more reviews.”
- Click on the “Share review form” button.
- A pop-up window will appear with a short URL. Copy this URL to use it as needed.
By sharing this Google Review Link, you can encourage customers to leave valuable feedback and enhance your online reputation.
Via Google Search:
- Open Google Maps and search for your business.
- Select your business listing to open it.
- Click on the “Write a review” button within the listing.
- A review window will pop up. Copy the URL from the address bar of your web browser or click the “Copy link” button once it appears.
- Share this link wherever you’d like, such as on your website, in your email signature, or on social media.
Best Practices for Using Your Google Review Link
1. Make an In-Person Request:
When engaging with customers face-to-face, kindly ask them to leave a review about their experience with your business. You can also offer a printed card or QR code featuring your Google Review Link to make it easy for them to submit their feedback.
2. Include Your Link in Emails:
Add your Google Review Link to your email signature and encourage customers to leave a review. Follow up with a reminder email after their purchase, and consider using tools like Bitly to shorten the link or create QR codes for convenience.
3. Share on Social Media:
Post your Google Review Link on your social media channels with a call-to-action inviting your followers to leave a review. Craft engaging posts or stories to boost visibility and encourage feedback.
4. Add to a Thank You Page:
Redirect customers to a thank you page after they make a purchase on your website, and include a message requesting a review with your Google Review Link.
5. Send a Text Message Request:
Text your customers with your Google Review Link and a polite request for a review. Ensure that the process is straightforward by providing clear instructions and links. Always show appreciation for their time and feedback.
GlideCX allows you to engage with customers by manually sending personalized Google Review invitations via text or email, or by automating review invites using our software's multi-step review campaigns.
Why Do You Need A Google Review Link?
Encouraging customers to leave a review is simpler than it may seem—most of the time, all it takes is a request. However, the typical Google review process can be lengthy and complex. To make it easier for your customers, streamline the process as much as possible.
Often, the first interaction potential customers have with your business occurs on Google. For Google to provide the most relevant results, it needs to understand both what your business offers and the quality of your products and services. Google’s search algorithm uses reviews to assess your business's credibility and determine its ranking in search results. Positive reviews can boost your ranking and enhance your online visibility.
To improve your visibility on Google, focus on gathering more positive reviews. Google Review Links simplify this process, allowing customers to submit their reviews with just one click.
How to Ask Customers for Google Reviews: Tips & Tricks
While your Google Review Link can significantly increase the number of reviews you receive, adopting a customer-centric approach to requesting reviews will be even more effective. This approach shows that you prioritize your customers and value their opinions.
Using your Google Review Link to gather feedback can enhance your digital presence and reputation, drawing more customers to your business. Here are some tips to improve the quality of your reviews:
- Encourage Honest and Detailed Feedback: Instead of merely requesting a review, ask customers for honest and specific feedback. This helps you gain valuable insights into their experience.
- Explain the Benefits: Let customers know that their reviews help you improve your services, products, or overall customer experience.
- Request Feedback Promptly: Ask for reviews right after the service is provided. When the positive experience is still fresh, customers are more likely to leave a review.
- Show Appreciation: Respond to all reviews, especially negative ones. This demonstrates that you value customer feedback and are committed to addressing any issues. Engaging with reviews can also encourage others to share their experiences.
- Provide Excellent Service: Ensure your business consistently delivers high-quality service. Satisfied customers are more likely to leave positive reviews.
- Share Positive Reviews: Once you have received strong reviews and high ratings, showcase them on your website or social media as social proof to attract potential customers.
Avoid purchasing or incentivizing fake reviews, as this violates Google’s policies and can lead to penalties or removal of reviews. Instead, focus on encouraging genuine feedback from your customers.
Remember, not every review will be positive. Use negative reviews as opportunities to enhance your customer service. Address concerns and implement feedback to show that you value and act on customer input. With a proactive approach and the right tools, you’ll build trust and earn more positive reviews over time. Although it may take a while, your efforts will lead to five-star results and attract new customers.